Grounding
What Grounding means
Grounding is the practice of tying a model's output to specific sources supplied at the moment of the request, rather than letting it answer from memory. Google's own parenthetical definition is "providing content from the Google Search index to the model at prompt time to improve factuality and relevancy."
More precisely
Google describes Grounding with Google Search as connecting the model "to real-time web content", returning citation annotations with start and end indices so an application can show which span came from which source. Cloudflare's Content Signals treat this as its own category, ai-input, defined as "inputting content into one or more AI models (e.g., retrieval augmented generation, grounding, or other real-time taking of content for generative AI search answers)", kept separate from search and from ai-train.
Why it matters
Citations come out of the grounding step, so whether a site can be cited depends on whether the grounding system can retrieve it. Google is careful about the size of the claim, describing grounding as reducing hallucinations rather than eliminating them.
Example
When an assistant answers with linked sources under the text, those links are its grounding set, not a bibliography written after the fact.
Where this came from
Definitions here follow the specification or documentation that defines the term, not a paraphrase of another glossary.
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Google's common crawlers — Google
Google defines grounding as providing content from the Google Search index to the model at prompt time to improve factuality and relevancy. Page last updated 2026-07-14 UTC.
Primary source · read 2026-09-03
developers.google.com/crawling/docs/crawlers-fetchers/google-common-crawlers
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Grounding with Google Search — Google
Grounding with Google Search connects the model to real-time web content, is described as reducing rather than removing hallucinations, and returns inline citation annotations with start and end indices.
Primary source · read 2026-09-03
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Managed robots.txt and Content Signals — Cloudflare
The ai-input Content Signal covers retrieval augmented generation and grounding, and is defined separately from search and ai-train. Page last updated Aug 3, 2026.
Primary source · read 2026-09-03
developers.cloudflare.com/bots/additional-configurations/managed-robots-txt/